Franchising is a concept that is not completely new for anyone that goes regularly to an any mall.
The action of signing a contract to franchise any mark is doubtless an action that shows initiative but that has a very limited value increased. Specially if the franchised trade doesn't deserve it.
So I consider that franchising is an action of initiative but certently a tiny action! It reduces to a great extent the risky character that initiative in general has. However it is a demonstration of good sense because with franchising comes a series of (as Mourinho said) automatisms, mainly related with fidelity of the clients that in the beginning of every business, is very difficult to reach.
With these information decide, and that the luck be with you!!!
It is clear that, in a close view, in franchising the lake will always look substantially less full compared to what you make rain!!
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